The Bryant Park Association asked me to create a commercial promoting their famous New York City park - Bryant Park

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I Graphically treated all of the bullet points that the Bryant Park Association holds in high regard, such as the acre of Kentucky Bluegrass, Their Carousel, The two Lions, Patience and Fortitude, on the steps of the New York City Public Library and those 4200 iconic Green French Lawn Chairs sprinkled throughout the park.

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Everything created was a 2d approach using Illustrator hand drawn vector art and animating the scenes in After Effects. The only use of Cinema4D was for flying through the French Chairs into the end page

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The Simple Color Palette of White Greens + Black,  interesting camera angles + depth of field lens blurs help the success of this spot